Peoli is an apparel brand built on the principles of sustainable living through sourcing organic raw material, honouring indigenous skills and creating livelihoods for artisans in the Kumaon region of Uttarakhand. Peoli builds handcrafted products for customers with discerning taste who value the unique appearance, organic origins and premium craftsmanship in the brand’s work.
All steps involved in creating the final product are done by hand. Utilising skills of artisans involved, makes each piece, one of a kind.
From seed to stitch, products that can be traced down to the source of the raw materials, at every step in the supply chain.
Reducing their carbon footprint by opting for slower yet more expensive greener methods of production or by simply paying the emissions tax/contribution.
Improving livelihoods of marginalised communities who have suffered the most with the advent of fast fashion, either through artisanal collaborations or simply giving enough back.
No toxic or chemical dyes are used, resulting in products that are good for your skin and for the planet.